TAMMY DEMELIER  ART DIRECTION | GRAPHIC DESIGN | VISUAL STRATEGY 

TAMMY DEMELIER  
ART DIRECTION | GRAPHIC DESIGN | VISUAL STRATEGY 

CHILDREN’S MUSEUM
CANADIAN MUSEUM OF CIVILISATION

1993-1994

DESIGN + COMMUNICATION MONTREAL, CANADA

[ EXHIBIT DESIGN | GRAPHIC DESIGN, | WAYFINDING]


The Children’s Museum at the Canadian Museum of Civilization in Hull, Ontario was a large scale project that I worked on within the team at Design + Communication in Montreal. From the studio in Old Montreal we created a trip around the world for children. My scope of work encompassed all of the visual graphics including the graphic surfaces and textures of the buildings. I researched the graphics of structures such as ships as well as each country’s architecture and cultural symbols. From the research I did sketches that were then turned into three dimensional structures with the graphics and signage painted on to the surfaces. I also developed a wayfinding system which including signage in both french and english as well as a series of symbols to aid in the wayfinding for the young guests. These symbols were then developed into stamps that the children could add to their passports as they toured each country and participated in the activities. The passport stamping devices were on the wayfinding totems located in each “country” and there the children could see signs pointing to places to explore around them as well as a three dimensional globe to situate themselves in the world. The museum has been using the same design and graphics since 1994 with much success and just recently announced that it will be redone in the coming years.